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Sunday, February 2, 2014

Year-end analysis, or why I'm so tired

As I mentioned in a previous post, 2013 was a busy year. Let's look at the numbers.



Increases from 2012 to 2013

Avg. guests per stay: 58%
Total number of guests: 112%
Avg. nights stayed: -2%
Total nights stayed: 32%
Total number of reservations: 33.33%
Revenue: 80%

Percentage of nights in 2013 that were booked: 71%
Percentage of nights in 2012 that were booked: 54%

For most of 2012 the maximum number of guests who could stay was 2.  Then, near the end of 2012, I furnished the second bedroom and added an air mattress, increasing the number of guests who could stay to 6.

The end result was an increased number of bookings, since I could now accommodate both large and small groups, and an increased number of guests per stay.

But it could be exhausting.  Here's an example.  In June I had this run of 2 night stays:
3rd-5th, 2 guests
5th-7th, 5 guests
7th-9th, 5 guests
9th-11th, 5 guests

And June was the quiet month. July and August was that pattern continue for those entire months. Whew!

Keep in mind it could have been worse.  When I was out of town I blocked off my calendar. If I hadn't done that I could have had an extra 45+ days of reservations.

I do all my cleaning myself although I am reconsidering that decision.  I've since added a cleaning fee in anticipation of hiring some help.  Since adding the cleaning fee I've noticed that most of the inquiries I receive are for 4+ days stay.

What was your year like?

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